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Online Strategic Planning

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While successful companies in Ireland typically have clearly defined business objectives, they are notorious for not having clearly defined business website or Internet marketing objectives. Why would they? They are neither web designers nor online marketing experts! Marcom Media Ltd. solves this problem by asking the right questions and aligning business objectives with that of a constantly evolving and ever demanding online space.

 

During the Marcom Media Ltd. strategic planning process, we work with our clients to clarify and refine their business goals, competitive advantage, target audience needs, and online marketing requirements. Our findings and recommendations are formalised into a set of project specifications we call the Marcom Strategic Online Marketing Plan.

 

Our Strategic Planning process often consists of the following:

 

  • Discovery: To understand business environment & perception
  • Needs Anaylsis: Defining users, needs and business cases
  • Recommendations: Cross-discipline green light brainstorming
  • Validation: Assure proper direction between user and stakeholder needs

 

To learn more about what we can do for your business, request a call back above or click the get started button below.

 

Get Started With Marcom Media Ltd.

 

Online Services

  • Website Optimisation
  • Database Optimisation
  • SEO Audits
  • SEO Training
  • Improvement Strategy
  • Layout Improvement
  • MultiVariate Testing

Online Services

  • PPC Account Setup
  • PPC Ad Management
  • PPC Performance Review
  • Social Media Marketing
  • Reputation Management
  • Domain Name Consultancy
  • Opt-in Email Marketing

Online Services

  • Internet Strategy
  • Business Intelligence
  • Content Production
  • Blog Management
  • Video Production
  • Viral Marketing Campaigns
  • Newsletter Management

Online Services

  • Analytics Setup
  • Analytics Management
  • Brand Management
  • Online PR
  • Visitor Behaviour
  • Phone Call Tracking
  • KPI Tracking

Online Services

  • Link Building Strategy
  • Online News Management
  • Strategic Planning
  • Language Translation
  • Competitor Analysis
  • Market Segmentation
  • Target & Positioning

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